This new Oakley 12 Gauge Watch is really standout. It features a chronograph with accumulated and interval timing, integrated alarm with subdial, internal bezel that works both as a secondary time zone or countdown timer, and a tachymeter scale for measuring speed. It won’t cook you dinner though, sorry. $1,395.

Oakley is pulling out all of the stops with their new Elit Collection, which is going to require that you have the style and the wallet to be able to handle such a fine collection. It will include many pieces from their Assault Boot to their C-Six sunglasses. $500-4,000.

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The Oakley Time Bomb II is an update of the company’s first venture int to the watch world 10 years ago. It features a series of titanium plates mounted over a flexible band of Oakley’s unobtanium rubber. The bezel will be made out of carbon fiber so you know that this one is built to last. $2,750.

These Oakley C Six Sunglasses were carved from a single block of carbon fiber at motorsport specialist Crosby Composites in England. Only 250 pairs of these glasses will be made available, and an aluminum version will be releasing as well. $4,000.